Starbucks scraps its breakfast sandwiches (The Myrtle Beach Sun News)
Thursday, January 31st, 2008The scent of ham, eggs, cheese and bacon will soon stop competing with the aroma of coffee in Starbucks stores as hot breakfast sandwiches become the first casualty of the company’s battle to win back customers. The sandwiches, which will disappear by this fall, boost a typical store’s annual revenue by $35,000, so pulling them off the menu will cost at first. Chairman and Chief Executive Howard …
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